RIP Third-party Cookies: What Do We Do Now?

by Denise Gower  Director, Digital Strategy – MANSI Media The digital marketing world is close to putting the finishing touches on the third-party cookie obituary. Alphabet Inc., parent company of Google, announced that its Chrome internet browser will stop supporting a user-tracking technology called third-party cookies by late 2023. Because Chrome is the browser of choice […]

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2022 Newspaper Advertising Trends

by Brad Simpson President MANSI Media There’s no doubt that the last two years have made it increasingly difficult to make predictions about what the future will hold. They have also provided advertisers with a myriad of challenges as well as opportunities to try new platforms and unique approaches. While I don’t have a crystal […]

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people looking at newspaper

Why Newspaper?

By Brad Simpson President & CEO, MANSI Media So, let’s get the big question out of the way. Is newspaper still a good investment for advertising? Look, I’m not going to beat around the bush, OF COURSE, IT IS! There are a variety of excellent reasons why advertising in newspapers makes excellent sense and cents. […]

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